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About the MiGOALS x Jasmine Dowling Collaboration

MiGOALS have a long history of collaborations with other creatives in order to bring our products to life.

In 2015 and 2016 we partnered with Bianca Cash to design a range of diaries, Goals Books and Bucket List books featuring her distinctive hand lettering.

And we featured four awesome and diverse designers for the 2016 range of Be Awesome notebooks and posters.

We’ve also worked with brands both big and small to create custom products to help their communities reach their dreams and get shit done.

About Jasmine Dowling

We approached Jasmine Dowling to collaborate with her for our 2017 Diary because she exemplifies what it means to strive for your best. An Australian letterer and graphic designer, Jasmine’s passion for design has taken her from passionate hobby to collaborations with some of Australia's best known brands.

Since starting her studio in 2012 as a side project to her studies, Jasmine has grown it into a full time business, creating commissioned work and personal design projects for clients across Australia and internationally.

Just this year Jasmine has worked with Sportsgirl to create a sleepwear range, created card designs for Hallmark in the US, and created lettering for the Il Mio Cappotto range for Max & Co.

Her website features her own art print collections and stationery, all designed with her signature style that combines florals and blush pink with hand lettered inspirational messages.

The 2017 Goals Diary has a pink cover and features the hand lettered phrase Better Than Yesterday.

Being better than yesterday isn’t about competing or comparing yourself with others. It’s about focusing on the things you can do and the habits you can change in order to life your own best life.

We hope it inspires you to follow your dreams, chase your goals and always focus on being your own version of awesome.


Buy Jasmine Dowling

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